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Plans to expand the luxury hair salon brand’s presence in Asia.
April 22, 2021
By: Charlie Sternberg
Associate Editor
Kao Corporation is launching the prestige hair salon brand Oribe in Japan on April 22, 2021, through its subsidiary, Kao Salon Japan. Oribe is a hair care brand with a robust market presence among the top hair salons and department stores across Europe and the US. Through this launch in the fifth area in Asia, Kao aims to expand the brand portfolio of its salon business and enhance the customer base in the region, further strengthening the global presence. A total of 23 products, including s...
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